{"id":203,"date":"2018-02-13T14:46:11","date_gmt":"2018-02-13T14:46:11","guid":{"rendered":"https:\/\/themes.wpdaddy.com\/oswald\/?p=203"},"modified":"2018-02-13T14:46:11","modified_gmt":"2018-02-13T14:46:11","slug":"web-design-trends-2018-current-predictions","status":"publish","type":"post","link":"https:\/\/themes.wpdaddy.com\/oswald\/web-design-trends-2018-current-predictions\/","title":{"rendered":"Web Design Trends 2018: Current Predictions"},"content":{"rendered":"<p>The end of the 2017 year is the time to predict possible design trends that are going to be on demand in 2018. Visual context supposes the use of imagery, color, space, and other attributes that will reflect the pur pose of the website. For instance, if you enter a website devoted to spa and beauty, it is obvious to see the hot stones, andles, towels, flowers, bottles <a href=\"#\">with cosmetics, and other photos<\/a> in the slider or in the header of the homepage. Some other icons and symbols on the web page should also reflect its main subject to make a\u00a0visitor understand it within a few seconds.<\/p>\n<p>When you create a visual context, it\u2019s important to learn the interests of your audience and its main peculiarities. That means you should know the age, nationality, gender, and some other characteristics to understand the needs of your community and your <strong>main users.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-84 size-full\" src=\"https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/4\/2018\/02\/blog-content-1.jpg\" alt=\"\" width=\"400\" height=\"399\" srcset=\"https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1.jpg 400w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1-300x300.jpg 300w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1-150x150.jpg 150w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1-120x120.jpg 120w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1-370x369.jpg 370w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1-270x269.jpg 270w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1-160x160.jpg 160w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1-96x96.jpg 96w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-1-200x200.jpg 200w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>So let\u2019s speak on the components that a visual context should include when you start to create it. We have distinguished the following ones:<\/p>\n<ol>\n<li>Photos related to the website\u2019s purpose<\/li>\n<li>Storytelling through graphics elements<\/li>\n<li>Appealing icons<\/li>\n<li>Slogans, words and phrases<\/li>\n<li>Infographics<\/li>\n<li>Visual perception<\/li>\n<\/ol>\n<p>Visual perception is a part of sensual appeal so it is more effective than a textual context when it comes to a website. Better user understanding <strong>brings quicker positive results,<\/strong> so you get more visitors, interested users and in the end \u2013 the loyal customers.<\/p>\n<p>Visual context is important for making initial impression when your target visitors enter your website. If you run a business website, your branding will play the role of recognizable visual context. Icons, imagery, design, and other visually appealing elements create a first impression in a short period of time, just a few seconds are enough.<\/p>\n<blockquote><p>Visual context helps to tell a story of your business or your personality depending on the purpose of your website.<\/p>\n<p><cite>Harry Williams<\/cite><\/p><\/blockquote>\n<h4><strong>Conclusion: The Significance of Visual Context<\/strong><\/h4>\n<p>When you create a visual context, it\u2019s important to learn the interests of your audience and its main peculiarities. That means you should know the age, nationality, gender, and some other characteristics to understand the needs of your community and your main users. <a href=\"#\">Depending on the collected data,<\/a> you can consult with experts to select the color scheme, design, typography, and of course choose the imagery for your visual context.<\/p>\n<div class=\"row\">\n<div class=\"span4\">\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-100\" src=\"https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/4\/2018\/02\/blog-content-2.jpg\" alt=\"\" width=\"540\" height=\"885\" srcset=\"https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-2.jpg 540w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-2-183x300.jpg 183w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-2-370x606.jpg 370w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-2-270x443.jpg 270w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-2-96x157.jpg 96w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/div>\n<div class=\"span4\">\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-103 size-full\" src=\"https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/4\/2018\/02\/blog-content-3.jpg\" alt=\"\" width=\"540\" height=\"885\" srcset=\"https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-3.jpg 540w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-3-183x300.jpg 183w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-3-370x606.jpg 370w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-3-270x443.jpg 270w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-3-96x157.jpg 96w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/div>\n<div class=\"span4\">\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-105 size-full\" src=\"https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/4\/2018\/02\/blog-content-4.jpg\" alt=\"\" width=\"540\" height=\"885\" srcset=\"https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-4.jpg 540w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-4-183x300.jpg 183w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-4-370x606.jpg 370w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-4-270x443.jpg 270w, https:\/\/themes.wpdaddy.com\/oswald\/wp-content\/uploads\/sites\/2\/2018\/02\/blog-content-4-96x157.jpg 96w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/div>\n<\/div>\n<p>Visual context helps to tell a story of your business or your personality depending on the purpose of your website. Visual perception is a part of sensual appeal so it is more effective than a textual <strong>context when it comes<\/strong> to a website. Better user understanding brings quicker positive results, so you get more visitors, interested users and in the end \u2013 the loyal customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The end of the 2017 year is the time to predict possible design trends that are going to be on demand in 2018. Visual context supposes the use of imagery, color, space, and other attributes that will reflect the pur pose of the website. For instance, if you enter a website devoted to spa and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":205,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[27,28,32],"class_list":["post-203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-design","tag-article","tag-creative","tag-new-york"],"_links":{"self":[{"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/posts\/203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/comments?post=203"}],"version-history":[{"count":0,"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/posts\/203\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/media\/205"}],"wp:attachment":[{"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/media?parent=203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/categories?post=203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/themes.wpdaddy.com\/oswald\/wp-json\/wp\/v2\/tags?post=203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}